Heta Väggen
Lek & Bus, Gagnef


During the music festival “Lek & Bus” in Gagnef, Dalarna, I collaborated with two friends to create a fun, unique and interactive contact advertisement space called "Heta Väggen." The aim of Heta Väggen was to give festival-goers a chance to connect and share their interests with each other.

We designed a large wall where participants could call in their ads, which we would then design, print and post on the wall. This allowed attendees to easily share messages, personal ads, or events they wanted to invite others to. It became a hub for meeting, mingling, and making new friends in the vibrant festival atmosphere.

The wall's popularity exceeded our expectations. Many festival attendees engaged with it, making it a central point for social interaction.